For B2B sales teams · Edmonton, Alberta

The deals you already have are worth more than the ones you don't

Top Pursuit gives your team one proven playbook that carries a deal from first enquiry to closed won, and the practice to run it the same way every time, whoever is selling.

Where your deals stop

Last 12 months
  1. S1Discovery48
  2. 58% move on
  3. S2Evaluating28
  4. ▼ 39% move onWhere deals die
  5. S3Committed11
  6. 82% move on
  7. FINClosed won9
Illustrative figures. A diagnostic shows your real numbers, from your own system.

Sound familiar?

Your problem usually isn't leads

If you sell equipment, contracts, services or software to other businesses, what makes or breaks your quarter happens after the first call: the meetings, the follow-ups, the emails and texts.

That isn't a people problem. It's a process problem, and it quietly costs you revenue every quarter.

  • Deals go quiet after the pitch, and customers stop replying.
  • The pipeline is a guess, because the CRM gets filled in inconsistently or after the fact.
  • Every salesperson sells their own way, and new hires take too long to ramp.
  • Loyal accounts reorder reliably, but never expand into your other product lines.
  • You know how much you closed last year. You don't know how much you could have closed.

Team Pursuit

One playbook for the whole team

Every seller gets the full Top Pursuit app, set up around your company: your product lines, your stages and practice buyers built from your real customers.

Set up for you

We onboard your team ourselves. Your company profile fills in the shared details, so every seller practises against the same market.

  • Company profile and product lines
  • Your stages and typical deal cycle
  • A kickoff session with your team

Practice that sounds like your customers

Roleplay buyers are built from the customers and objections your team actually meets, by voice or in text, scored against the playbook.

  • 60 voice minutes per seat a month, shared across the team
  • Unlimited text roleplay and call scoring
  • Training for every seat, with custom company modules as an add-on

A view for the manager

See who is training and practising, and where the team is strong or weak. Conversations stay private to each seller, so they practise honestly.

  • Add and remove people as the team changes
  • Training progress and practice scores
  • Never the conversations themselves
Team PursuitPrice (CAD, plus GST/HST)
Billed annually$59 per seat a month ($708 per seat a year)
Billed monthly$69 per seat a month
10 seats or more$49 per seat a month, every seat
Minimum3 seats; every seat counts, managers and admins included
Onboarding$1,500 one time

Pay by card, or by pre-authorised debit from a Canadian bank account. Full details on the pricing page.

Sales consulting

Diagnose. Build. Operate.

For teams that want more than the app: three engagements you can take one at a time. We give you the playbook; you own it. Quoted and agreed in writing before any work starts.

2–3 weeks

Diagnose

A written picture of where your deals die and what that costs you a year, in your numbers.

  • Twelve months of opportunities pulled from your system
  • Interviews with the owner, every seller and whoever handles first contact
  • Real calls reviewed against how deals are won
  • Findings and a baseline for your three numbers
About 6 weeks

Build

Your playbook, fitted to how your buyers buy, and your team trained to run it.

  • Stages defined by what the buyer has done, not what your rep has done
  • Qualification, follow-up and next-call habits that stop deals going quiet
  • Materials your contacts can forward to the people who sign
  • A review rhythm that turns loyal accounts into new opportunities
Ongoing

Operate

We stay in the room so the playbook becomes how your team sells, not a binder on a shelf.

  • Regular deal reviews on live opportunities
  • Coaching for each seller
  • Monthly reporting against your baseline
  • Your team on Team Pursuit

What we measure

Three numbers. Yours, not ours.

Pulled from your own system, so you can check them yourself any day of the week. Baselined before we begin, reported every month.

Stage-to-stage conversion 34%
▲ 6 ptsvs. baseline

Where deals move, and where they stop.

Time in stage 21 days
▲ 9 days fasterin evaluating

How long deals sit before they move to the next stage.

Deal size $18.2K
No changeaverage order value

What each win is worth, by where the opportunity came from.

Illustrative figures. Every number is segmented by source: inbound enquiries, referrals and account reviews.

Who it's for

Built for B2B teams that already sell

If the playbook won't fit your business, we'll tell you on the first call.

A good fit

  • You sell services, solutions or equipment to other businesses
  • Roughly 5–50 people, with a sales team that's more than the owner
  • Your deals have a real evaluation phase: quotes, demos, sign-off
  • Opportunities already come in, from enquiries, referrals or existing accounts

Probably not a fit

  • Consumer sales, or quick, small-ticket jobs
  • You need more leads or cold calling, not more closed deals
  • You want a new CRM built; we work with the one you have
  • You want results guaranteed rather than a system your team runs

Start with a conversation

A free thirty-minute call. Walk Paul through how a deal moves through your business today, and we'll tell you honestly whether Team Pursuit, a consulting engagement or neither is right for your team.

Book a call
Or reach Paul directly [email protected] 587-405-2983 Edmonton, Alberta